“Party girl.” “Wine guy.” “Shot o’clock.” When did drinking become a personality?

In this episode, Mike Hardenbrook explores how alcohol can shift from a casual habit to a core part of your identity — and what that means for your brain, behavior, and sense of self. Backed by science and real stories, this episode breaks down the cultural, psychological, and neurological forces that make it hard to separate the drink from the identity.

We’ll cover:

• How alcohol physically changes your brain’s impulse control and emotional response
• The personality traits most linked to risky drinking habits
• Why culture and upbringing normalize alcohol as an identity
• Subtle signs your drinking might be more than “just social”

🎧 Tune in to explore what happens when alcohol shapes your identity — and how to take back the narrative.