In this milestone 20th episode of CoCo: click. consume. connect., we explore how one of the world’s oldest print companies is reinventing itself for the digital age. Sandra Wagner, CEO of Koenig & Bauer Kyana, joins us to share how the launch of AURAVEO is turning a traditional printing giant into a digital-first, connected experience leader.

We dive into:

• The journey from heritage and tradition to innovation
• How connected products and phyigital experiences are transforming apparel, retail, CPG, and industrial B2B sectors
• The power of data, AI, and cloud platforms in driving business insights and consumer engagement
• Lessons from building a new business unit inside a legacy company
• The role of strategic partnerships with Google Cloud and Deloitte in accelerating digital transformation
• Emerging trends, legislative developments like the Digital Product Passport (DPP), and the future of connected consumers

Whether you’re a brand leader, innovator, or simply curious about the intersection of heritage and technology, this episode gives a front-row seat to the future of connected products and digital-first strategies.

Tune in and discover how legacy giants can embrace disruption, leverage data, and create meaningful, connected experiences for consumers worldwide.