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When images and words come together with Chantelle Davison
In this episode of The Brand Photographer's Lounge, Amanda is joined by her long-time friend, copywriter, client and fellow storytelling enthusiast, Chantelle Davison. From rabbit holes about wax seals to the power of vulnerability in content, this conversation unpacks why storytelling matters more than ever—for your copy, your photos, and your connection with clients.
Chantelle shares her journey into copywriting, the fears business owners face when outsourcing their words, and why the most "mundane" stories are often the most powerful. If you've ever felt like you don't have a story worth telling or struggled to sound like you in your marketing, this chat is the warm hug and gentle nudge you didn't know you needed.
They also dive into Chantelle's membership, Copy College, and why mindset plays such a huge role in showing up confidently online.
Timestamps
00:00 – Welcome back and introducing Chantel Davison 01:10 – From corporate sales to becoming a copywriter 02:40 – Why outsourcing copy can feel scary 03:35 – The magic of sounding like "you" in your copy 04:55 – Why storytelling is so powerful in marketing 06:10 – "I'm not interesting" – busting the biggest storytelling myth 08:00 – Beauty in the mundane: relatable stories connect 09:25 – Vulnerability, visibility, and letting people in 11:10 – How images and copy work hand-in-hand 12:40 – When being too honest actually converts 14:30 – Turning rants into valuable, shareable content 16:00 – What is Copy College? Inside Chantel's membership 18:00 – The difference between content and copy 19:25 – How mindset support supercharges your visibility 21:10 – Creating a safe space for neurodiverse business owners 22:45 – Advice for photographers: start where you are 24:20 – Everyone has a story – even in the small moments 25:30 – The power of "sonder" and inviting others in 26:40 – Wrapping up with love (and maybe pigeons next time)
Where to find Chantelle
Instagram: https://www.instagram.com/copywritingbusinesscoach/
Website: https://www.choicewordsbychantelle.com/
Copy College: https://www.choicewordsbychantelle.com/copycollege
View all episodes
By AKP Branding StoriesIn this episode of The Brand Photographer's Lounge, Amanda is joined by her long-time friend, copywriter, client and fellow storytelling enthusiast, Chantelle Davison. From rabbit holes about wax seals to the power of vulnerability in content, this conversation unpacks why storytelling matters more than ever—for your copy, your photos, and your connection with clients.
Chantelle shares her journey into copywriting, the fears business owners face when outsourcing their words, and why the most "mundane" stories are often the most powerful. If you've ever felt like you don't have a story worth telling or struggled to sound like you in your marketing, this chat is the warm hug and gentle nudge you didn't know you needed.
They also dive into Chantelle's membership, Copy College, and why mindset plays such a huge role in showing up confidently online.
Timestamps
00:00 – Welcome back and introducing Chantel Davison 01:10 – From corporate sales to becoming a copywriter 02:40 – Why outsourcing copy can feel scary 03:35 – The magic of sounding like "you" in your copy 04:55 – Why storytelling is so powerful in marketing 06:10 – "I'm not interesting" – busting the biggest storytelling myth 08:00 – Beauty in the mundane: relatable stories connect 09:25 – Vulnerability, visibility, and letting people in 11:10 – How images and copy work hand-in-hand 12:40 – When being too honest actually converts 14:30 – Turning rants into valuable, shareable content 16:00 – What is Copy College? Inside Chantel's membership 18:00 – The difference between content and copy 19:25 – How mindset support supercharges your visibility 21:10 – Creating a safe space for neurodiverse business owners 22:45 – Advice for photographers: start where you are 24:20 – Everyone has a story – even in the small moments 25:30 – The power of "sonder" and inviting others in 26:40 – Wrapping up with love (and maybe pigeons next time)
Where to find Chantelle
Instagram: https://www.instagram.com/copywritingbusinesscoach/
Website: https://www.choicewordsbychantelle.com/
Copy College: https://www.choicewordsbychantelle.com/copycollege