This episode is about walking away from what looked like a dream client—a $200K+ opportunity, 20 companies under one umbrella, and the promise of repeat merch orders. But here’s the truth: it was all a waste of time.

If you’ve ever been tempted to chase volume over value, this story’s for you. I break down how we were strung along with happy hours, pricing games, red flags, and eventually—bulk quote comparisons against prices from three years ago. It became clear this “whale” was going to destroy our margins, our sanity, and probably our brand.

What’s inside:
• The full breakdown of the $200K opportunity we walked away from
• Why price-picky clients are usually the worst to work with
• How commission-based reps complicate low-margin deals
• Why I’d rather make $2,500 profit than $200K in chaos
• How to spot client red flags before they waste your team’s time
• A reminder that not all revenue is good revenue

This one’s for every founder, sales rep, or small business owner who’s been tempted by the big name, the big promise, or the big paycheck—only to realize they were being asked to do premium work for Walmart pricing.

If your pricing protects your peace, this episode will hit home.

📲 Got a “whale that flopped” story? Text me: 402-890-2000
🔥 Custom merch for businesses that don’t cut corners: https://perch-merch.com