When To Sell Your Own Social Media Channels

Funnel builders and internet marketers know the power of creating content.  We're wired to build, build, and build. And most of the time, marketers develop more sellable assets than the offer they're pushing. But most content creators don't know how to really use what they've built. That's what I realized after my friend and business partner, Raleigh Williams, and I bought MediaAcquire. MediaAcquire is an online marketplace to buy and sell media assets. In this episode, Raleigh and I talk about how marketers can monetize all the media sawdust they've created along the way and when to actually sell their social media channels.   Key Takeaways: The power of creating content (00:29) What is MediaAcquire? (05:13) Most content creators don't know how to monetize their platforms (05:59) On building products vs. building distributions (10:53) A message to new entrepreneurs (14:38) What to look for in something sellable or valuable? (21:40) Can you sell a media asset even if it's on a downtrend? (29:55) On monetizing your media sawdust (33:08)   Additional Resources  - Connect with me here  - Interview me on your show - Connect with Raleigh Williams here - Looking to sell your media assets? Check MediaAcquire here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.