Are you struggling with an audience full of the wrong people? In today's episode, Angela Naumann tackles the crucial topic of marketing messaging and its impact on attracting the right clients. Discover how to refine your messaging to align with your offers and effectively communicate with your target audience. Angela shares her personal story of transforming her client acquisition process, providing actionable insights to help you get on track. Tune in to learn why it's not about them—it's about you and your messaging.

Key Points:

1. Introduction:

   • Recap of the previous episode on guiding clients through their journey.

   • Introduction to the current episode's topic: attracting the right audience.

2. Story Highlight:

   • Angela's experience of having 13 calls but only signing one client.

   • The shift that led to signing four clients the following month.

3. Identifying the Problem:

   • The core issue is misaligned messaging.

   • How unclear messaging attracts the wrong type of people to events, calls, and groups.

4. Understanding the Impact:

   • The wrong audience doesn't feel seen, heard, or understood.

   • Lack of new clients, questions, and transformations as a result.

5. Fixing the Messaging:

   • Align your messaging with your offers and program.

   • Use storytelling and content to deliver your message effectively.

6. Challenge for the Week:

   • Angela gives you a journal prompt to start helping you refine your messaging.

"Friend, you are a coach… and you get to market like one too. Till next time, remember to subscribe for weekly episodes!

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Website: www.angelanaumann.com

Community: Confident Coaches Group