Derek Osgood is a trained brand marketer with an entrepreneur's mindset who is experienced in leading teams in the startup growth trenches. 

Derek is both a marketing executive and consultant and has consistently delivered double-digit monthly growth across a variety of markets and business models. Here are a few of the topics we’ll discuss on this episode of Product Launch:

• How to define product marketing and why it’s in such high demand. 
• Different strategies for launching a product. 
• Common pitfalls companies fall into during their product launch. 
• How indirect and direct marketing complement each other. 
• How to know if you have a product that will be successful.
• When you should start shipping a product. 
• When to start charging for your products and how to price them. 

Resources:

• Ignition
• Product Marketing Alliance
• NxtStep
• Podcast Chef

Connecting with Derek Osgood:

• LinkedIn

Connecting with the host:

• Sean Boyce on LinkedIn

Free Email Course

• How to Build a Profitable AI-Powered B2B SaaS Business for Less Than $750 - https://nxtstep.io/b2bsaas

Connect with Sean

• Subscribe to my YouTube Channel - https://www.youtube.com/@nxtstepsean
• Connect with me on LinkedIn - https://www.linkedin.com/in/sean-boyce/

Notes generated by Podcast Show Notes  (podcastshownotes.ai)