June 03, 2026

Where The Next Generation Of Clients Will Find You

5 minutes

Search behaviour has shifted. Fewer people scroll through ten blue links. More ask their phone, a chat tool, or a voice assistant for a recommendation. In this episode, Andy from Antek Automation explains where small firm prospects are actually looking now, why most firms are still optimising for the old behaviour, and what to put in place so you're visible where the next wave of clients are searching. Practical, low-jargon, and useful for any small service firm or small law practice.

Andy Norman from Antek Automation shares practical tips sourced from the blog post: AI-Powered Search for Small Businesses: What UK SMEs Need to Know.

Tip number one: write your website in the same language clients use to ask the question.

Number two: structure your service pages around real client problems, not your internal service names.

Number three: get a clear, complete listing on every map and directory that matters in your sector.

Number four: have a frequently asked questions section on every important service page.

Number five: collect reviews that mention what you actually did.

Number six: have a few pieces of content that answer the big educational questions in your niche.

Number seven: stay visible on whichever one social channel your clients actually use.

Full blog post: https://blog.antekautomation.com/ai-powered-search-for-small-businesses-what-uk-smes-need-to-know/

Antek Automation: antekautomation.com

Call us: 0333 038 9960

Produced by Antek Automation — AI automation for UK small businesses.

...more

View all episodes

By Andy Norman