This episode - Phil Hobden.Phil is highly regarded in the accounting tech space - having held influential roles at a number of companies - including Futrli, Capitalise and Wolters Kluwer.He's also a regular speaker at industry events, a podcaster and co-founder of a vendor community.We talk how firms challenges to adopt tech sometimes lie outside of the firms walls. We cover:🔸 Being honest about what vendors are really after🔸 What accountants and bookkeepers should look for in a vendor🔸 Solving problems not symptoms🔸 3 pillars of great partnership