Welcome to Sponsored Post Podcast: Behind-the-Lens of How Influential Content is Made. Sponsored Post Podcast is hosted by Justin Moore, Founder & CEO of Trending Family. In each episode, Justin sits down with influencers and industry professionals to discuss the exciting and complex world of influencer marketing.

In this episode, Justin interviews Andrew Kamphey, the founder of Influence Weekly. They discuss the most important metrics for measuring Return on Investment. What should brands be measuring? How should brands think about ROI? How does earned media value apply to influencer marketing?

All episodes of Sponsored Post Podcast can be found on Trending Family's YouTube channel, Apple & Google Podcasts, Stitcher and more!

Learn more! Trending Family's Website: https://www.trendingfamily.com Trending Family's LinkedIn: https://www.linkedin.com/company/trending-family/ Justin Moore's LinkedIn: https://www.linkedin.com/in/justinnmoore/ Andrew Kamphey's LinkedIn: https://www.linkedin.com/in/andrewkamphey/

Contact Trending Family: [email protected]