Today we are exploring what it takes to open a “White Wall” or “White Box” Gallery. How to scout a site. Things to look for and consider either as a potential gallerist or as an artist looking at a new gallery opportunity. We explore the traditional marketing plan and culture of this type of gallery and the who, what, when , why and how’s and more of setting up a white box gallery.

White Walls and Jellybeans

The Artwonk Podcast is an Art marketing show for Visual Artists and Crafts people where we unravel the problems and pitfalls of bringing products to market. Whether to sell or to show many artists struggle to navigate the art market to achieve their desired goals. Your host Neville Parker has 26 years as both a producing artist and gallery owner. He has represented over 350 artists and sold thousands of artworks. Using a mix of his vast experience and calling on a network of other successful art professionals Neville will answer listeners questions and help build a stronger creative community

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White Walls and Jellybeans

White Walls and Jellybeans