Giving context to top news from across alcohol through the reporting and research we've conducted at Sightlines:

Constellation Brands Off-Loads its Wine Portfolio

The country’s third-largest wine supplier is reportedly exiting the category all together. Why and why now? Wine has been in a hard spot for some time.

• From Sightlines: History Doesn’t Cut It — Wine Needs to Speak Differently to Connect with Young Drinkers

 

On-Again, Off-Again Tariffs Spook Companies and Consumers

The threat of higher prices and unstable consumer demand means producers, distributors, and retailers need to understand how to act now to build in resilience to Trump administration policies.

• From Sightlines: Women are Increasingly Prepared to Treat Themselves as Alcohol Consumers

 

The Future is Flavored

Building on years of launches at Expo West, more products than ever look to disrupt traditional categories by focusing on value-adds like protein or flavor-blasting their way into attention.

• From Sightlines: The Pursuit of Intentional Indulgence Encourages Young Americans to Spend

  

Subscribe to get these insights in your inbox: https://www.sightlines.news/sign-up