In this episode of the Online Reputation Management Podcast, James Dooley sits down with Kasra Dash to discuss FatRank’s launch of ORM services in Dubai. Kasra explains why the city’s surge of entrepreneurs, high-net-worth individuals, and fast-growing corporate brands has created massive demand for reputation protection and proactive brand building. Together, they break down how ORM in Dubai now involves both crisis management — such as removing harmful content and negative reviews — and long-term reputation engineering to ensure anyone searching your name finds a positive digital footprint.