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Who Owns the Relationship with the Customer?
This bonus episode features a panel discussion that took place at TDC Global 2019 and addresses the subject of who owns the customer relationship: the brand, the retailer or the marketplace? And what is the role of the carrier: should they be building direct customer relationships?
Panellists:
- Philippe Hemard, Founder, PHC
- Tim Jones, Director of Marketing, DPD
- Martijn de Lange, CEO, Hermes
- Klaus Goeldenbot, Chief Executive, Nisbets PLC
- Alex Vassiliev, Chief International Officer, Yandex Market
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By MetaPackThis bonus episode features a panel discussion that took place at TDC Global 2019 and addresses the subject of who owns the customer relationship: the brand, the retailer or the marketplace? And what is the role of the carrier: should they be building direct customer relationships?
Panellists:
- Philippe Hemard, Founder, PHC
- Tim Jones, Director of Marketing, DPD
- Martijn de Lange, CEO, Hermes
- Klaus Goeldenbot, Chief Executive, Nisbets PLC
- Alex Vassiliev, Chief International Officer, Yandex Market