Conversations With Jim Zirin

Who Turned the Lights Out at General Electric? | Bill Cohan


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Author Bill Cohan has written a fascinating whodunit about the rise and fall of General Electric. Founded by Thomas Edison in 1892, GE rose to become a corporate behemoth featuring a $600 billion market cap, and a triple-A credit rating. Today, GE has all but disappeared, its market cap down to $87 billion. Bill performs the autopsy and tells me what happened.

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Conversations With Jim ZirinBy Jim Zirin

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