Lessons of a Lashpreneur

Whoa! Her Secret Weapon For Marketing Is…Groupon!


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This interview SHOCKED me! 

I’ve been in the beauty service-based industry a long time, first as a master lash artist and then a business coach - so I didn’t think anything could surprise me anymore.

But on today’s episode I spoke to podcast listener Asha Foster who is not only using Groupon to attract clients into her business - but she’s KILLING it! 

She’s been able to convert 85% of those groupon users - who typically only show up for the cheap deal - into loyal repeat customers.

If you know me, you know I’m pretty much anti-groupon for marketing for a whole host of reasons - which we’ll get into today - but the numbers don’t lie!

It’s really working for Asha’s business.

 

Episode Highlights:

  • [10:31] How to increase customer lifetime value with Groupon.
  • [15:15] How do you know if/when it’s time to get rid of Groupon?
  • [18:09] Asha’s biggest struggle with using Groupon. It’s probably not what you think.
  • [27:54] How to scale your business quickly (when you have a team) so you can eventually get out of the treatment room.

 

If you have a team and you're ready to create a well oiled machine that works WITH or WITHOUT you in it... I want to invite you to join me on one of my upcoming "Build A Team and Live Your Dream" calls!

 

In this call, we'll go over

  • What does a business need to grow beyond the time/energy capacity of the owner
  • The #1 block multiple 6 and 7-figure businesses face and how to overcome it!
  • Why working IN your business is costing you tens of thousands of dollars (or more!)
  • Why your team is struggling to see you as an effective leader
  • How to double or triple your business in the next year without double or tripling your time spent in it!

Register for an upcoming "Build A Team and Live Your Dream" - class dates/times are extremely limited! 

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Lessons of a LashpreneurBy Tara Walsh, The Lashpreneur

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