Digitalist

Why $4.6 Trillion Was Left In Abandoned Online Shopping Carts in 2016


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Hello. This is your daily Digitalist insight, brought to you by SAP. Today we’re talking about the reasons why online shopping cart abandonment is so prevalent. In 2016, 70% of customers abandoned their online shopping carts, adding up to over $4.6 trillion lost revenues. Let’s dive into the top 3 most preventable reasons for shopping cart abandonment and discuss some things you can do to turn the cart around.
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DigitalistBy SAP