What if I told you that 90% of people trying to get media coverage are doing it completely backwards? While everyone's paying thousands for PR agencies, smart entrepreneurs are getting featured in Forbes, Entrepreneur, and TechCrunch for free. In this episode, Nico Hartwell breaks down the automated system that turns journalist requests into high-value backlinks worth $500-2000 each.

🎯 What You'll Learn:

• Why HARO sends 150+ journalist requests daily but most responses never get read

• The Make.com automation that filters through 1000+ emails per month on the free plan

• How one backlink from a major publication can boost your SEO more than 6 months of content marketing

• The AI prompt formula that makes journalists actually want to quote you

👤 Perfect for: Business owners and marketers tired of expensive PR agencies who want measurable media coverage that actually drives traffic.

📍 Chapters:

[00:00] Why 90% of HARO pitches get ignored immediately

[02:15] The $2000 value of one Forbes backlink vs paid advertising

[04:30] Setting up Make.com to auto-filter journalist requests by keyword

[06:45] The AI response template that gets 3x more replies

[08:30] Real examples of successful pitches that landed major coverage

[10:15] Scaling this to 50+ media mentions per month

🔔 Never miss an episode:

Follow The Value Engine on Spotify and Apple Podcasts. New episodes drop daily with specific AI systems that deliver measurable ROI. Tomorrow we're covering the customer service bot that cut support costs by 60%.

🔍 Topics: HARO automation, AI content creation, Make.com workflows, media outreach, PR automation, journalist outreach, SEO backlinks, automated marketing

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Keywords: business process automation, ai roi, ai productivity

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