Have you seen Bored Ape Yacht Club (BAYC) merch? I’m sure you have. The most common ones are black with a white logo. It’s pretty basic, yet iconic within the NFT community. What if I told you copying their merch strategy is a recipe for disaster? Today We will discuss why NFT projects should NOT use BAYC as the model for their merch strategy.

12 Eth Essentials: 12 Ethereum Essentials

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NFT 101 Episodes:

#36 - Web 3.0 Explained

#225 - NFTs Explained

#30 - 10 Reasons to Buy NFTs

#7 - NFT Words & Verbiage

#47 - NFT Words & Verbiage Part II

#97 - NFT Words & Verbiage Part III

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Recommended Reading for Web3 Enthusiasts:

The Bitcoin Standard: https://amzn.to/3K31jvL

The 10 Best-Ever Anxiety Management Techniques: https://amzn.to/3YphPL2

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