In this episode of The PowerTalk Show, we sit down with Roy Osing — former CMO, executive leader, and the author behind the bold business mantra Be Different or Be Dead. Roy shares his incredible journey scaling a company from scratch to over $1 billion in revenue, and unpacks his signature "Only Statement" strategy for business differentiation.

Discover:

✅Why differentiation is more important than being “the best”

✅How to create your “Only Statement” to stand out in crowded markets

✅The truth about AI, strategy, and what most businesses are doing wrong

✅Lessons from building a billion-dollar business

✅Actionable advice for entrepreneurs and executives

🔥 Don’t miss Roy’s powerful insights on strategy, leadership, and creating meaningful customer experiences in a noisy, hyper-competitive world.

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