Send Better Emails is back with a shorter, sharper format. Less filler, more action.

In this episod,e Jamie and James unpack a trend they have been seeing across multiple clients at The Inbox Club. Simple technical subject lines are outperforming clever emoji-filled ones.

They break down real A/B test results, including a Shopify update newsletter and a limited edition product launch, where literal subject lines drove more revenue.

You will learn why clarity builds trust, how subject lines frame click intent and why open rate alone is not the metric to judge.

If you write email subject lines for ecommerce or B2B brands this is an easy test you can run this week.

#ecommerce #crm #emailmarketing

Send Better Emails

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