Public Sector Marketing Show

Why Culture Will Eat Your Digital Communications Strategy


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Culture eats strategy for lunch. But what does it mean when your there is a mindset of unwillingness to transform traditional comms to digital comms?

It means it will slow you down but also unravel a great strategy. 

In today’s episode I’ll share my thoughts on:

  • Why culture is critical to successful digital comms 
  • The 7S Approach To Embedding a Culture of Digital Communications Transformation  
  • I interview Charlie Boyle, CEO of Customer Service Excellence Ireland (CSEI) which specializes on customer experience

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Subscribe to our YouTube Channel or Podcast, leave a comment on any social network about the episode, use the hashtag #PublicSectorMarketingShow

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Feedback

Don’t forget to get in touch with your questions. I love hearing from my listeners, don’t be a social media stranger. Tweet me at: @JSTweetsDigital

If you would like to be a guest on the show, please get in touch. Email Joanne at [email protected]

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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.

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Public Sector Marketing ShowBy Joanne Sweeney


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