Breaking Through in Cybersecurity Marketing

Why Cybersecurity Marketers Are Prime Security Targets


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Episode Summary:

Cat Allen, Senior Product Marketing Manager at SpyCloud, brings a rare mix of technical grounding and ethical clarity to cybersecurity marketing. Her path into the industry was unconventional, shaped by psychology, hands-on technical training, and a deep interest in privacy, surveillance, and responsible data use.

The conversation focuses on what it means to market security products responsibly, especially in an industry where marketers are frequent targets and data collection can quietly introduce risk. Cat shares how her technical background helps her bridge engineering and go-to-market teams while keeping trust, accuracy, and transparency at the center.

The episode also explores tougher questions about workplace ethics, the limits of compliance, personal responsibility for data privacy, and the broader implications of AI.


About Cat: 

Cat Allen is a Senior Product Marketing Manager at SpyCloud, working on product messaging, enablement, and go-to-market support for cybersecurity teams. She has held senior product marketing roles at Cloudflare and Everfox (formerly Forcepoint).

She is currently pursuing a Master’s degree in Cybersecurity and brings a technical foundation into her work, partnering closely with product, engineering, and revenue teams.

Follow her on LinkedIn


Links & Resources:

SpyCloud

Signal (secure messaging)Proton Mail

DeleteMe1Password


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Follow the Hosts:

  • Gianna Whitver on LinkedIn

  • Maria Velasquez on LinkedIn

    Thank you for tuning in to another episode of Breaking Through in Cybersecurity Marketing. You can join the Cybersecurity Marketing Society on our website, on our main LinkedIn page, our Instagram page, or our podcast LinkedIn page. 

    See you in the next episode!


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    Breaking Through in Cybersecurity MarketingBy Cybersecurity Marketing Society | N2K Networks

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