If recruitment advertising poorly signals diversity, attracting underrepresented talent becomes harder. Here I examine why signalling strategies often fail.

In this episode we cover:

• How diversity images signal organisational hierarchy • Why entry-level diversity signals deter candidates • When signalling strategies require greater sophistication

If your challenge is moving beyond symbolic recruitment signals, explore:

https://implementation.elementofinclusion.com/

Here are some resources so you can go deeper

Reactions to diversity in recruitment advertising--are differences black and white?

Check out these related episodes of the show

Olivier Vidal: Fair Hiring, Diversity & Inclusion

Cynthia Davis: BAME Recruitment & Challenges in the Workplace

Why Relying On Credibility Indicators is an Inclusion Mistake