In this debut episode of The Small Business Voice, Franck takes a deep and honest look into the real reasons small local businesses in Wales — and beyond — often struggle to survive.

Drawing from his own experiences as a business founder and community advocate, Franck unpacks the structural, cultural, and behavioural challenges that small traders, producers, and entrepreneurs face every day. From empty farmers’ markets to half-empty independent cafés while supermarket chains flourish — why is it so hard for small businesses to thrive, even when we claim to love them?

This episode explores:

• How local attitudes and buying habits can unknowingly hurt small business growth

Plus, Franck shares why he takes his children to farmers’ markets — not just to shop, but to instil a mindset that values small-scale, local entrepreneurship.

This episode isn’t just about business. It’s about culture, values, and how we can all do our part to build a Wales where small business owners can thrive — not just survive.

Listen now, and let’s raise the voice of small businesses together.