Why do so many small businesses fail? No, it's not typically because of competition. And no, it usually isn't an issue of securing outside funding or anything like that. Instead, the reason why the failure rate in business is so high is simple: It all relates to how most people think about business -- what they believe to be true and false about business. Most people go into business with their head filled with all sorts of nonsense, and it has them running down paths that lead directly to the business graveyard! We don't want that happening to you, so that's why here we're gonna clear things up for you and uncover why so many businesses fail!