Why hire a lactation consultant if you can just look up breastfeeding information online?

Join me in the Lactation Consultant's Inbox as I discuss why people still need lactation consultants despite the abundance of information on the internet. We'll talk about the ways people access information and how they have changed significantly with the internet, compared to the early 2000s when they relied on books, magazines, and healthcare providers. We'll discuss the importance of understanding these changes to market lactation consulting services in today's information-rich environment effectively.

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