Who would think that self-awareness could prevent your coaching business from reaching its full potential? It’s true that people who are less ‘book-smart’ are more likely to see results and getting out of your own way could help you market your business more effectively.  As a self-employed person, it’s time to put aside your cerebral tendencies and embrace the ‘dumb’.

 

In this episode, I talk about the benefits of taking a dissociative approach between you, the individual, and you, the business, in order to achieve the best for your business, and therefore, your clients. I explore the idea that people who have high levels of learning and self-awareness find it tougher when faced with the task of marketing and selling themselves, and I explain how to overcome this.  I also discuss how to improve your sales results by implementing simple changes.

 

“I've often posited that smart people, smart self-employed people have a much tougher time when it comes to marketing and selling than people who are less smart.” - Matthew Kimberley

 

This week on Book Yourself Solid® Marketing For Coaches Podcast:

 

• Removing ‘you’ from the equation
• The benefits of following instructions to the letter
• My thoughts on why being self-effacing and modest hurts sales
• ‘I'm thinking about you, even when you don't think I'm thinking about you’ – caring about your clients
• Emotional immaturity versus self-awareness and overthinking
• Why you should stop putting ideas through your own cerebral mesh filters
• Reasons to ignore the fallibility in your head
• Learning from the marketers who disassociate their personality

 

Resources Mentioned:

 

• Book Yourself Solid

 

 

Get More Clients in 60 Days!

 

Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?

 

My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.

 

So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.

 

 

Get More Leads, Prospects & Clients

 

Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

 

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