In this episode of Founders Future, with host Milan Kohut, we’re joined by Larry Pruett, founder and CEO of Side By Side Business. Drawing on more than 27 years of entrepreneurship and over three decades of marriage with his wife and business partner, Sue, Larry shares how a career in e-commerce and business coaching revealed a recurring problem: founders scaling successful businesses while their marriages and personal relationships quietly suffered. That realization led them to create Side By Side Business—helping married entrepreneurs grow companies without sacrificing connection, communication, and alignment at home.

Throughout the conversation, Larry explains how their highly personalized coaching model supports couples at different stages, from side hustles becoming full-time businesses to established ventures under strain. He discusses their eight-week foundational framework, the importance of understanding personality dynamics within marriage, and why stronger communication often becomes the biggest breakthrough for both life and business. The episode also explores organic growth strategies, faith-aligned community building, future plans for group programs and memberships, and Larry’s long-term vision of impact—helping couples build businesses that last without burning out the relationships that matter most.

Connect with Larry Pruett:
🔗 LinkedIn: https://www.linkedin.com/in/larrypruett
🌐 Website: https://www.SideBySideBusiness.com/connect