Ego Killer MOTIVATION with Johann Francis

Why Fitness Models act exactly THE SAME


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Everyone loves that assPECT of the gym... the eye candy! even if you don't, you're well aware fitness models are your before and after goals no matter how unrealistic it all seems. but why do they all act the same and give you similar workouts? or here's a better question: what compels us to keep paying attention even though we know every workout there is and aren't surprised. once again, fitness as an industry is just too predictable.

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Ego Killer MOTIVATION with Johann FrancisBy Johann Francis, CSCS