Why does growth feel like regression? If you're scaling your business, stepping into a new creative identity, or expanding your visibility—this episode is for you.

🌱 This powerful episode of the Contentment Creator Podcast explores why expansion can feel awkward, tender, and unfamiliar—and why that’s not a sign you’re failing. It's a sign you’re evolving.

We dive deep into business growth, identity transformation, and creative expansion while debunking the myth that progress always feels good. You'll learn how to normalize the wobble, stay rooted in your truth, and keep showing up—even when you feel like a beginner again.

In this episode, host Ellen Broen shares her story of scaling her business while navigating fear, vulnerability, and the tension between mastery and newness. We reframe what it means to be “seen trying,” why growth feels like regression, and how to reclaim your creative momentum with clarity, courage, and compassion. 💫

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Key Takeaways

🌿 Normalize the Wobble — Growth doesn’t always feel good. Feeling shaky is a sign of expansion.

🧭 Anchor into Identity — Remember who you are beyond what you do.

💬 Talk Back to Fear — Name the version of you that’s afraid and respond with truth.

🧩 Celebrate Micro Wins — Build evidence of your evolution through brave, small actions.

🔁 Reframe “Beginner Energy” — Being new is brave. Visibility is vulnerability and leadership.