Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing

Why he left tech to start a wine company // Joe Welch, CEO of In Good Taste


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Welcome to The Consumer VC, a podcast newsletter about venture capital and consumer startups delivered straight to your inbox. If you aren’t subscribed, come and subscribe below.

Hey friends,

There’s a new Consumer VC podcast episode! Thank you Connor Ryan for introducing me to our guest today, Joe Welch, Founder & CEO of In Good Taste.

In Good Taste allows you to explore the world of wine with their eight 6-ounce bottle wine flights.

We discuss:

* Why he left tech to start a wine company

* Can you make money in wine

* His focus on packaging and what he set out to accomplish with In Good Taste

* Zoom wine tastings during COVID

* His approach to retail

* Wine subscription businesses

* Creating his own tasting locations

I hope you enjoy listening



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Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage InvestingBy Mike Gelb