A hidden clause in a federal funding bill could shut down hemp drinks by November, and most operators still do not fully understand how serious the threat is.
In this episode of High Functioning, Christopher Lackner, founder and president of the Hemp Beverage Alliance, breaks down how the ban threat emerged, why the alcohol system may be the clearest regulatory path, and what happens if the category gets forced into a federal wall.
Learn more:
Hemp Beverage Expo:
https://hempbeverageexpo.com/
Hemp Beverage Alliance:
https://www.hempbeveragealliance.org/
Framingham Summit:
http://www.bit.ly/framinghamsummit
21+ where legal. Nothing for sale.
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