You hit your quarterly revenue target. Your team is underwater. Your capacity planning is broken. Sound familiar?

Simon Drexler, President of Samuel Automation, explains why booking cadence is the growth constraint nobody talks about. Getting $9M in bookings during the final month of a quarter looks identical to $3M per month on paper. Operationally, they're completely different businesses.

One creates predictability and sustainable growth. The other creates chaos, firefighting, and burned-out teams.

Simon brings a rare perspective: engineer turned revenue executive who has scaled industrial automation across automotive, medical devices, and consumer products for over a decade. He treats revenue operations like an engineering problem, which means he actually measures what works.

In this episode:

• Why inconsistent bookings kill your business heartbeat, even when you hit the number
• How lumpy revenue cascades into hiring mistakes, broken capacity plans, and lost focus on growth
• The validated learning loop that separates guessing from scaling
• When you actually have product-market fit (it's not what you think)
• Why turning off what doesn't work matters more than finding the next new thing
• What relentless customer behavior analysis looks like in practice

This episode is for you if:

• You're a revenue leader tired of hitting targets but feeling behind

• You're a founder trying to build predictable growth, not just chase bookings
• You're a CRO, VP of Sales, or RevOps professional questioning why growth feels harder than it should
• You're scaling a business and need frameworks that actually work in complex sales environments

About Simon Drexler:President at Samuel Automation. Former General Manager at ATS Automation Products Division. Former Product Line Lead at Clearpath Robotics (self-driving vehicles). Started as a project engineer and rose through program management to executive leadership. P.Eng., MBA. He has built automation systems on four continents and applies that systems thinking to revenue growth.

Sponsored by Virtual CausewayTraditional demand gen is breaking. Virtual Causeway helps revenue teams shift from demand creation to demand positioning. Instead of chasing form fills, they engineer where and how your brand appears when buyers are actively researching.

The result: fewer cold outreach motions, more high-intent conversations, and revenue teams spending time with people who actually want to buy. Learn more at virtualcauseway.com and mention the show for a special rate.

Subscribe to Revenue Problem SolversWeekly conversations with revenue leaders solving the problems most teams overlook. New episodes every week. Available on Spotify, Apple Podcasts, YouTube, and everywhere you listen.

Hosted by Karl Ortmanns