Are you the highest biller in your firm? Do you get a rush from personally closing deals and winning clients, even though you know you should be delegating?

Have you built a business that's stuck at £250-300k because you can't stop being the star player?

I share something uncomfortable in this episode: my own addiction to winning clients. That dopamine hit when they say yes, when I personally find and sign up the large client, nothing quite matches it. But while I'm chasing that next high and being the most chargeable person in the firm, my business stays stuck.

In this episode, I talk about the specific revenue trap that catches firm owners who are too good at what they do, and why the skills that got you to £250k are completely different from what you need to reach £500k.

What you'll learn in the podcast episode:

- Why the £250-300k revenue band is where so many firms get stuck, and how being profitable enough to be comfortable actually keeps you trapped working 50+ hour weeks whilst doing exactly the wrong work for business growth

- The painful identity crisis nobody talks about

- How every time you swoop in to win a client or fix a problem, you're creating learned helplessness in your team and sending the message "I don't trust you to do this as well as I can", even when that's not what you mean

- Why "I don't have time to delegate" is never the real issue

- The harsh exit value reality: if the business can't run without you being the star player, everything you've built is currently worthless to anyone else

- What the transition from 'being the business' to 'leading the business' actually requires

Related episodes:

15 ways your life will unexpectedly change (and not always for the better) when you go from growing to scaling your business https://startuptogrownup.substack.com/p/15-ways-your-life-will-unexpectedly?r=l8khy

What to do when your team wouldn't step up? https://startuptogrownup.substack.com/p/what-to-do-when-your-team-wouldnt?r=l8khy

How to stay mentally strong when your business is under pressure and trading conditions are tough: https://startuptogrownup.substack.com/p/how-to-stay-mentally-strong-when?r=l8khy

Lost your mojo for running your firm, here's how to get it back: https://startuptogrownup.substack.com/p/feeling-the-post-summer-slump-how?r=l8khy

Which one of these excuses are you using for your business growth being stuck? https://startuptogrownup.substack.com/p/which-one-of-these-excuses-are-you?r=l8khy

Useful links:

- sign up as a paid subscriber and use this link to get 20% off an annual membership of Start Up To Grown Up

Welcome to a free podcast episode of Start Up To Grown Up: Your source for ideas, insights and tactics to take back control of your business and scale it sustainably and profitably by Heather Townsend, award-winning author of The Accountants’ Millionaires’ Club and Founder of The Accountants’ Growth Club

Each episode of the Start Up To Growth Up Podcast is based on my weekly Substack Article on the same topic. Head over to my substack to subscribe https://substack.com/@startuptogrownup so you never miss an article or episode again.

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