The EVOLVE Talent & HR Show

Why Ignoring Gen X Is Costing Your Organization


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In this episode of the EVOLVE Talent and HR Show, Rhona Pierce sits down with executive recruiter Kyle Samuels live from EVOLVE 2026 in Atlanta to discuss an overlooked workforce advantage: Gen X leaders.

While organizations focus heavily on attracting Gen Z and Millennials, Kyle argues that companies are missing a powerful opportunity by overlooking the generation currently running teams, bridging cultures, and delivering stability inside organizations.
From hiring bias to candidate experience and leadership maturity, this conversation explores why Gen X professionals bring a unique combination of work ethic, technological fluency, and organizational loyalty that many companies underestimate.
If you're a recruiter, HR leader, or hiring manager, this episode challenges you to rethink how generational dynamics shape your talent strategy.
In this episode, you’ll learn:
- Why Gen X may be the most undervalued leadership generation
- How hiring processes unintentionally filter out experienced candidates
- Why Gen X leaders offer stability and loyalty organizations often overlook
- The role generational bias plays in recruiting decisions
- What Gen X can teach younger generations about leadership and execution
- What Gen Z can teach Gen X about boundaries and work-life balance
- How recruiters and HR leaders can make hiring processes more inclusive across generations
- A simple way to audit your hiring process for generational bias
Key Moments / Timestamps
00:00 – Welcome to the EVOLVE Talent & HR Show
02:17 – Kyle Samuels’ journey into executive search
03:20 – Why Gen X is the workforce’s secret weapon
05:13 – How Gen X candidates experience modern hiring processes
07:42 – Hidden signals in job descriptions that discourage experienced candidates
08:48 – Why companies overlook Gen X talent
09:51 – The loyalty advantage Gen X brings to organizations
11:04 – What Gen X can learn from Gen Z about work-life boundaries
12:58 – How HR leaders can reduce generational bias in hiring
13:41 – Where to connect with Kyle Samuels
Kyle Samuels is the founder of Creative Talent Endeavors, an executive search and career advisory firm specializing in leadership placements and outplacement services. With experience placing senior leaders across industries, Kyle helps organizations identify top executive talent while also guiding professionals through career transitions. He is a frequent speaker on leadership hiring trends, generational workforce dynamics, and candidate experience.
| Follow Us |
Follow Kyle Samuels
Website | https://www.hirecte.com
LinkedIn | https://www.linkedin.com/in/kylesamuels
Follow Rhona Pierce
Website | https://www.rhonapierce.com/
LinkedIn | https://www.linkedin.com/in/rhonapierce
Instagram | https://www.instagram.com/rhonabpierce/
Follow Anna Morgan
Website | https://yourcareerbff.com/
LinkedIn | https://www.linkedin.com/company/evolve-conference-careerbff/posts/?feedView=all
Instagram | https://www.instagram.com/annamorgancareerbff/
Facebook | https://web.facebook.com/anna.morgan.351104
Join the EVOLVE Shine 2027 waitlist:
https://yourcareerbff.com/evolve-2027
Interested in collaborating or sponsoring EVOLVE experiences?
Book an EVOLVE partnership call:
https://calendly.com/annamorgan/evolve-partnership
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The EVOLVE Talent & HR ShowBy WRKdefined Podcast Network