There is a change coming. Its been coming for a while. It’s called inbound sellling.

When I began in sales, the big deals were done in outside sales and were usually a direct result of outbound selling. But things have changed. Rapidly. 

Folllowing the exponential growth of the internet, people have relied more and more on doing their own product discovery.

Which is why we addressed lead-magnets in last week’s episode. Information has lead to a massive shift where content and eductation now set the stage for inbound selling. That’s revolution one. 

Since COVID-19 in March, we have seen a second revolution: outside sales has all but been replaced by inside selling. That’s revolution two.

In summary, Inside sales has all but replaced outside sales and Inbound selling is massively disrupting and replacing outbound selling.

This is Eps 29 of the ISC

#SDR #SaaS #InsideSales #salescoach