Business Book Bites

Why Interviews Make Better Books with Julia Wood [S5 E15]


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Welcome to this episode of Business Book Bites! Today, Karen Williams sits down with Julia Wood. With over 30 years’ experience working with or for the NHS, Julia is on a mission to help NHS professionals feel less frazzled, and she’s the author of the insightful new book, De-frazzle Your NHS Job

In this conversation, Julia Wood opens up about her personal journey—balancing a high-pressure role, caring for family, and ultimately finding a way to support her own well-being.   

She shares how her lived experience, combined with in-depth interviews with NHS staff, formed the backbone of her book. They discuss the importance of niching down, the power of gathering real stories, and how these lessons translate into practical support for anyone working within, or alongside, the NHS.  

Whether you’re curious about writing your own book, struggling with workplace overwhelm, or simply want to hear how honest, actionable advice can make a real difference, this episode is packed with inspiration, practical tips, and a behind-the-scenes look at turning experience into impact.   

** Upcoming Events **  

If you’d like to find out more about how we can support you with your book, come along to one of our free monthly online networking events, the Coffee and Connect Café, held on the first Tuesday of each month.  You’ll get learning, ideas, and the chance to connect with other authors.  

We also run an annual writing retreat, and our next retreat in Spain is from 25 April to 2 May 2026. Join us for a week in the sun writing your book!  

You can find out more about all our upcoming events at https://www.librotas.com/librotasevents. Or contact Karen Williams to find out how she can help you with your book via www.librotas.com.   

Key Takeaways  

Real stories create real impact: Interviewing a diverse group of NHS staff added depth, relevance, and broad appeal to my book—don’t underestimate the power of community voices when sharing your message.  

Practical tools beat theory: Readers don’t just want to know ‘what’ to do, but ‘how.’ Short chapters, reflective exercises, and actionable templates make change actually stick.  

Niche down to level up: Focusing specifically on the NHS meant directly addressing specific challenges, leading to genuine engagement, opportunities, and a growing community of “cheerleaders.”  

Bio   Julia Wood is on a mission to help NHS staff feel less frazzled. She’s the author of De-frazzle Your NHS Job and regularly speaks at conferences, as well as delivering workshops and masterclasses on the topic. Julia has over 30 years’ experience working in or for the NHS.   Website: www.de-frazzle.co.uk   

Book link: https://www.amazon.co.uk/frazzle-Your-NHS-Job-minutes/dp/1919423702/   

Socials:     https://www.linkedin.com/in/juliawoodqi https://x.com/JuliaWoodQI https://www.facebook.com/Defrazzle   

Time stamped overview:  
00:00 Struggles of Overwork and Caregiving
03:12 NHS Lived Experience Strategies
06:31 Impact and Collaboration Under Pressure
10:44 Broad Questions, Honest Insights
16:17 Reframing Marketing as Serving
18:15 Book Gaining Enthusiastic Support
20:48 Motivation for Writing Books  

Keywords:    NHS staff well-being, stress management, burnout prevention, NHS staff shortages, high pressure work environments, time management, organization skills, work-life balance, quality improvement tools, change management techniques, team dynamics, working with challenging relationships, nhs staff resources, interviews with NHS staff, book testimonials, book beta readers, marketing for books, conference speaking, workshops for NHS staff, book launch strategies, business credibility, niche publishing, resources for NHS professionals
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Business Book BitesBy Karen Williams