<p>Is it important? Does it even matter in a world where nearly everything is fake? Find out in this classic episode of PBS!</p>
<p>Enjoy! Let me know your thoughts and please like, follow, share and subscribe to this podcast if you haven't done so already. DM Me! @realrichloen where I spend 30 minutes every day connecting with Born Winners like you!</p>

Is it important? Does it even matter in a world where nearly everything is fake? Find out in this classic episode of PBS! Enjoy! Let me know your thoughts and please like, follow, share and subscribe to this podcast if you haven't done so already. DM Me! @realrichloen where I spend 30 minutes every day connecting with Born Winners like you!

Why is it important to be authentic?

My name is Rich Loen, Personal Branding Expert &amp; Sr. Brand Marketing Director. It’s my mission to share all the branding secrets that I’ve learned over the past decade, working for Nike on brand campaigns for LeBron James, Kobe Bryant, Serena Williams, and others. This podcast is your opportunity to discover the secrets behind building a brand, so you can build yours and maximize your potential. 

A new episode is released every Monday, Wednesday and Friday. Listen on any podcast platform and please subscribe, rate and review the Personal Branding Secrets podcast if you enjoy it. 

See you on

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My name is Rich Loen, Personal Branding Expert & Sr. Brand Marketing Director. It’s my mission to share all the branding secrets that I’ve learned over the past decade, working for Nike on brand campaigns for LeBron James, Kobe Bryant, Serena Williams, and others. This podcast is your opportunity to discover the secrets behind building a brand, so you can build yours and maximize your potential. A new episode is released every Monday, Wednesday and Friday. Listen on any podcast platform and please subscribe, rate and review the Personal Branding Secrets podcast if you enjoy it. See you on

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Why is it important to be authentic?

Why is it important to be authentic?