It's been 9 years since Katie Sturino began talking about fashion for women of all sizes. In many ways, a lot has changed since then. The conversation has made its way to mainstream media, advertising campaigns, and brands focused on creating a full size range have been born. 
But have we seen the peak of fashion's acceptance for larger bodies? Big retailers like Old Navy and Loft have swung and missed. Contemporary brands like Staud and ALC have quietly launched extended sizes that disappeared before getting any traction. And now Katie wants to know what’s going wrong. This is the first episode of a THREE PART SERIES exploring the past, present, and future of the plus size fashion industry. 
Special thanks to Our guests Helen Nightingale and Hitha Herzog for speaking with us. You can find Hitha Herzog at @hithaherzog on instagram and @hithaherzog on twitter, www.hithaherzog.com, and check out her book Black Market Billions on audible. 


You can follow Katie on Instagram at @katiesturino and @megabababe


Have any questions or comments? Email us at boobsweatproductions@gmail.com or leave us a voicemail at 201-701-1575.
—
For a limited time, Boob Sweat listeners can use code BOOBSWEAT15 at checkout for 15% off your order at megababebeauty.com!
—
This podcast was produced by Wonder Wheel Media and Madison Higley

Why is plus size fashion failing?

There's a lot of stuff out there women are afraid to talk about, but Katie Sturino wants to talk about them anyway. Listen as Katie--internet influencer, body positivity advocate and serial entrepreneur--talks about the topics that might make you sweat. From divorce, dating in your thirties, freezing eggs, and the myth of the male sex drive, Katie, along with her high-profile guests, humorously tackle a range of taboo topics that many women sweat about, but don’t often talk about.

Society & Culture

Personal Journals

History

Philosophy

Places & Travel

After a long journey of trying to figure out why the plus-size fashion industry has so many challenges and what goes wrong with plus-size launches, Katie Sturino is ready to discover the future of plus-size fashion. 
Katie speaks with Gianluca Russo, The author of The Power of Plus: Inside Fashion's Size-Inclusivity Revolution, and Lucy Aylen, founder of Never Fully Dressed. 
Special thanks to Gianluca and Lucy for speaking with us, and thanks to our listeners for all of your amazing feedback on this series. 
—
Use code KATIE20 for 20% off both online and in store with Never Fully Dressed at neverfullydressed.com or at 243 Elizabeth St. in NYC
You can follow Katie on Instagram at @katiesturino and @megabababe


Have any questions or comments? Email us at boobsweatproductions@gmail.com or leave us a voicemail at 201-701-1575.
—
This podcast was produced by Wonder Wheel Media and Madison Higley

The New Future of Plus Size Fashion

Katie Sturino is still looking for an answer to why plus size in-store expansions fail. In the first episode of this series, ‘Why is plus size fashion failing?’ Katie discovered the disconnect between data showing demand for plus sizes IRL and in-store sales numbers that don’t meet those projections. 
Katie speaks with two anonymous guests who worked at national clothing retailers that oversaw the ultimately failed launch of plus sizes nationwide, breaking down the time and effort and care that goes into an extended size launch. Even with the best of plans, these retailers still couldn’t figure out how to successfully launch plus size nationwide. In this episode we find out what went wrong. 
Special thanks to our anonymous guests for speaking with us, you know who you are!   
You can follow Katie on Instagram at @katiesturino and @megabababe


Have any questions or comments? Email us at boobsweatproductions@gmail.com or leave us a voicemail at 201-701-1575.
—
For a limited time, Boob Sweat listeners can use code BOOBSWEAT15 at checkout for 15% off your order at megababebeauty.com!
—
This podcast was produced by Wonder Wheel Media and Madison Higley

What Goes Wrong with Plus Size Launches?

Just a content warning, in this episode we’ll be talking in some detail about food and eating disorders, so if you’re not in the place to listen right now, totally ok! We’ll see you next time.
This week, we’re talking about food! Specifically, our relationship with it. To help answer our questions and cover this topic, I brought on Julie Duffy Dillon, MS, RDN, NCC, LDN, CEDS-S. Julie is a registered dietitian, eating disorder expert, and PCOS expert that helps people confidently tackle health concerns moving forward without shame and blame. She teaches them how to burn their diet books while bringing clarity to their relationship with food and body. Julie wants to empower everyone to grab their crown because they are King and Queen of their own castle. She has spoken at the Academy of Nutrition and Dietetics Food and Nutrition Conference and was a featured dietitian for the reality show My Big Fat Fabulous Life.
You can find Julie at @foodvoicerd, her podcast Find Your Food Voice and JulieDuffyDillon.com 
You can follow Katie on Instagram at @katiesturino and @megabababe
Have any questions or comments? Email us at boobsweatproductions@gmail.com or leave us a voicemail at 201-701-1575.
—
For a limited time, Boob Sweat listeners can use code BOOBSWEAT15 at checkout for 15% off your order at megababebeauty.com!
—
This podcast was produced by Wonder Wheel Media and Madison Higley

Our Relationship with Food with Julie Duffy Dillon

We can’t believe we haven’t done an episode on this before, but we’re finally talking about periods!
To help cover this topic, I brought on Nadya Okamoto, founder of August, a company focused on inclusivity, sustainability, and creating period products without shame, founder of PERIOD, an organization fighting to end period poverty and stigma, and author of Period Power: A Manifesto for the Menstrual Movement. She also hosts the podcasts The Period Feels and Tigress.
(This episode was recorded before the SCOTUS news was released, we’re including some ways to support reproductive rights down in the show notes!)
You can Find Nadya at @nadyaokamoto on Instagram and @nadyaokamoto on Tik Tok.
You can follow Katie on Instagram at @katiesturino and @megabababe
Have any questions or comments? Email us at boobsweatproductions@gmail.com or leave us a voicemail at 201-701-1575.
—
Some organizations working to end period poverty:
Dignity Grows - a national provider of free comprehensive hygiene essentials paired with period products and distributed in a discreet fashion.
Lowcountry Period Project - a South Carolina-based org provides period products, education, and advocates for menstrual equity, working to end the luxury tax on menstrual hygiene products.
Period - distributes free menstrual products to communities in need and advocates for systematic change through policy and legislation.
Check out the National Network of Abortion Funds to support local, independent, abortion funds across the U.S.. You can find a list of funds roughly ordered by how dire the situation in their respective states is, according to the Center for Reproductive Rights’ “What If Roe Fell?” report here.
—
For a limited time, Boob Sweat listeners can use code BOOBSWEAT15 at checkout for 15% off your order at megababebeauty.com!
—
This podcast was produced by Wonder Wheel Media and Madison Higley

Why is plus size fashion failing?

Download our free app to listen on your phone