Today is Part I of a special series I'm doing for the next few days with expert storyteller - Hasani X.

I asked Hasani why is storytelling such an effective way for us to communicate.

As you'll hear, he reckons we're basically hardwired to absorb stories.

NB: Here's a link to Hasani X's website if you'd like to learn more - https://bit.ly/3yNTxwU

#storytelling #communication #branding