In this riveting "Why It Matters" conversation, we talk with industry icon Jo-an Lantz, the President and CEO of Geiger. We discuss the importance of understanding why it matters to do the right thing, which includes respecting people, society, and the planet. Good business is about profitability and Geiger shares that profit with the Geiger team. Jo-an offers meaningful thoughts on sustainability and why it matters to their clients. Enjoy the conversation!

Shoutouts to Maine Beer Company (their brand story is about doing the right thing), Rod Brown, Kathy Cheng, Elizabeth Wimbush, and Ryan Moor.

Learn more about Geiger here: https://www.geiger.com/c/social-responsibility

Learn more about Maine Beer Company here: https://mainebeercompany.com/

#whyitmatters #dotherightthing #brandgood #brandedmerch #businessleadership

Uploaded on Oct 22, 2024