We all know that business has dramatically changed in the last 10-15 years and a major catalyst in the way we do business has been Amazon.

Whether you directly compete with them in some way or not, Amazon has changed everything from retail to the way we'll be watching TV. But what's the secret to the most disruptive company on the planet, and what can we as leaders learn from their model?

Our guest on this episode is John Rossman is an advisor to leaders on digital strategy, including the internet of things.

He is a sought after speaker on creating a culture of operational excellence and innovation.

He is the author of "The Amazon Way: 14 Leadership Principles of the World's Most Disruptive Company", and

The Amazon Way: 10 Principles for Every Leader from the World's Leading Internet of Things Strategies.

And he should know because John was an executive at Amazon.com where he launched the marketplace business, and ran the enterprise services business, which today is over 50% of all Amazon units and supports over 3 million sellers.

He is a leading analyst on Amazon and has been featured by the New York Times and CNBC.

More on John Rossman: http://JohnRossman.com & http://the-amazon-way.com

To hire Leadership Speaker-Consultant (and Host) Dov Baron: http://FullMontyLeadership.com

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