Welcome to Episode 5 of Season 1 – Setting Up Your Email Marketing Service

Season 1 of the podcast is all about how you can start your first profitable online business. This season draws its shows from the free downloadable resource 'The 13 Steps to Creating Your First Profitable Online Business.'

In todays show we cover setting up your your email marketing service.

5 Reasons Why Having An Email List Is The Life-blood of Your Business:

1. These are the people who want to hear from you!
2. This allows people to 'know, like & trust' you!
3. Emails have to be dealt with!
4. Emails have a 10X better conversion rate than any other medium!
5. You own your email list!

So Why Do You Need An Email Marketing Service?

1. It's very difficult to manage a growing list of emails with your normal email service such as outlook, safari, gmail, etc.
2. By law, when you email a list, they must be able to unsubscribe.

My Suggested Email Marketing Services:

Mailchimp

• Benefit - first 2000 emails a month are free
• Drawback- requires a double optin

Aweber (please note: I am an affiliate with Aweber, so if you do choose to go with them I'll get a small kickback)

• Benefit - only needs a single optin and has a 30 day free trial
• Drawback - you pay for every email (but very reasonably priced)

Don't spend anymore than 2 minutes deciding which service to go for. Just make a choice and go get after it!

While both Mailchimp and Aweber are easy to use, give yourself permission and time to get used to how to use them.

Keep In Regular Contact:

Make sure that you keep in regular contact with those on your list. If you don't, they'll forget who you are and when you do eventually email them, they'll think you are spam.

The Good News:

The good news, no, the great news is that you don't need a million people on your list! Click HERE To READ Kevin Kelly's seminal article called 1000 True Fans, or watch the video below:

I look forward to reading your questions and comments!

Make sure to subscribe to the podcast so you don't miss any further episodes. Our next show will be on 'Creating A Valuable Freebie'.

Show Sponsor:

This show is brought to you by my coaching program: Business Success Foundations.

This is an 8 week coaching program that covers all the essentials so you can start your first profitable online business.

Stop dreaming about being your own boss and design the life you love by getting your online business off the ground!

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