Make Something Cool with Alex Sugg

Why "Logic" Is Holding You Back From Your Next Creative Breakthrough w/ Rory Sutherland of Ogilvy (#096)


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In this episode, Rory talks with Alex about how we're not as logical as we think, how we tend to post-rationalize the past, why he would rather go to the Double Tree Hotel than the Marriott, and why sometimes the opposite of a good idea is a very good one.
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Make Something Cool with Alex SuggBy Alex Sugg

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