Why Make Music… Episode 063 — “Happy New Year?”

Welcome to 2026. Not with fireworks — with follow-through.

In the first episode of the year, Willa May (DJ Warm Cookies) and ThinkTimm lay it out plainly: the calendar flips, but the work stays. WDMN MEDIA isn’t chasing luxury, clout, or vanity metrics — we’re building a sustainable creative business designed to pay real household bills, support family goals, and stay independent long enough for opportunity to finally connect with preparation.

In this episode:

• The truth behind “Happy New Year?” — why consistency beats loud declarations.
• Overworked + undervalued realities: how empathy disappears when greed has no ceiling.
• Why WDMN MEDIA refuses to be a “personality” brand — social media is infrastructure, not identity.
• Sync licensing perspective: how major placements (like the recent Netflix conversation around Stranger Things) can revive catalog and why ownership matters.
• Prince, independence, and the missing voice in modern music — what his legacy still teaches creators.
• AI in the studio: not fear, not hype — just the reality of tools already embedded in modern workflows.
• A momentum check: Code 3 Records alignment, merch platforms, catalog strategy, and why long-tail wins.

Format: Talk-radio style segments with full song breaks — newer and older WDMN MEDIA material in rotation.

Support / Follow:

WDMN MEDIA / ThinkTimm — Music + updates on social platforms.

Merch: TeePublic.com/thinktimm • ThinkTimm.Threadless.com

YouTube: Lower Level Collections

Core message: Every day could be the day that pays a bill — the only way it never happens is if we stop. And we don’t stop.