Why do we tie our success to the number of followers we have on our social media accounts? What we need to realize is that the most important part of the entrepreneurial journey is our community and the connections we make. And the bigger our community gets, the harder it is to establish deep, meaningful connections with each individual member. 

 

In this episode, I am quickly chatting about why we need to stop getting hung up on how many followers we have on Instagram and why that doesn’t legitimize our success as an entrepreneur or business owner. I am also unpacking the real reason behind why we crave followers and why it’s important to understand that more followers equals followers. Period.

 

In this episode, we cover:

• How Clubhouse is growing my Instagram following exponentially
• The purpose of why we are all in business
• Why we all get hung up on gaining more followers
• The perks of having a low follower account
• Why community and connection is the most important part of business

 

“Your follower count does not equal whether or not you're good at what you do. Your follower count is just that. It's not anything else. So let's not attach meaning to it.” - Dana Bowling

Links mentioned: 

• Dana’s Instagram: @dana.coaching
• Dana’s Website: danabowling.com