Mics Out

Why MotoGP isn't F1 on two wheels


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As MotoGP begins its first full season under Liberty Media ownership, questions remain around the future direction of the series.

This week, Mics Out host Cian Brittle sits down with MotoGP's managing director of global marketing, Kelly Brittain, to find out how the championship wants to position itself.

As Liberty continues to adopt a cautious approach to its new motorsport series, MotoGP management has made a series of apparent F1-inspired decisions – but launching a unique and independent marketing strategy will be crucial for any future success.

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Mics OutBy BlackBook Motorsport