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Why news creators are pivoting to video — again
With TikTok and YouTube Shorts shaping how people discover news and information, journalists are leaning into video and going straight to these platforms where audiences already are. Broadcast journalist Ginella Massa joined filmmaker Johnny Harris, multi-award-winning journalist Sophia Smith Galer and Stephanie Wilson Chapin of YouTube Canada to unpack what journalism looks like today and how independent creators can make it sustainable.
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By Canadian Journalism FoundationWith TikTok and YouTube Shorts shaping how people discover news and information, journalists are leaning into video and going straight to these platforms where audiences already are. Broadcast journalist Ginella Massa joined filmmaker Johnny Harris, multi-award-winning journalist Sophia Smith Galer and Stephanie Wilson Chapin of YouTube Canada to unpack what journalism looks like today and how independent creators can make it sustainable.