You've got about 10 seconds to earn someone's attention before they scroll past — here's how to stop losing them.

In this episode, we break down 3 simple shifts (plus one bonus tip) that change how your audience connects with your videos:

Talk to ONE person, not a crowd

Skip the resume — lead with value

Talk like a friend, not a TED talk

Bonus: why your first 100 videos won't be your best — and why that's exactly the point